Google & Microsoft Ads
Visible the moment someone searches. For existing demand this is the fastest channel: live today, traffic today.
More on Google AdsGoogle, Microsoft, Meta and LinkedIn. Not an agency that sells you ten more services, but one specialist who builds, manages and adjusts your campaigns, with the measurement in order, so you can see what every euro returns.
Which channel fits depends on your market and your margin. We advise based on where your customer can be found, not on what we happen to enjoy most.
Visible the moment someone searches. For existing demand this is the fastest channel: live today, traffic today.
More on Google AdsFacebook and Instagram for lead generation. Here you create demand instead of capturing it, at a fraction of the click price in Search.
More on Meta AdsReach decision-makers by job title, company size and industry. More expensive per click, but with a high customer value it's the only channel where you can target this precisely.
More on LinkedIn AdsAvailable to buy in the Netherlands since August 2026. Little competition, a low barrier to entry, and no years of benchmarks yet.
More on ChatGPT AdsThe order matters more than the channel. Most accounts I take over don't lose money on the wrong bids, but on data that isn't right.
GA4, Google Ads conversions, the Meta pixel with Conversions API and consent by the book. Steer on the wrong data and you optimise towards the wrong goal.
If your customer searches actively, it starts with Google. New or visual offer: Meta. Decision-makers in a specific sector: LinkedIn. Usually a combination.
A structure that fits your margins, creatives we keep testing, bidding fed with real conversion value. What works we scale up, the rest goes out.
A live dashboard with Google, Meta and LinkedIn side by side, on revenue and cost per customer. No PDF full of clicks, but a review that looks ahead.
No agency with ten people between you and your account. The same specialist builds your campaigns, sets up your measurement and goes through the figures with you. Short lines, and you never have to explain what was agreed last month.
From webshop to B2B service provider, and from a single channel to a combination.
Campaigns aimed at people with a concrete meeting-room need instead of at broad reach, with measurement on completed enquiries. The result: 65% more leads at half the cost per enquiry.
Search terms and audiences without shipping intent removed, budget moved to the combinations that produce quote requests. 27% more enquiries at 35% lower cost per enquiry.
Budget that moves with the season and with weather-driven demand, steered on revenue instead of on booking volume. Since launch, 175% more revenue at a ROAS of 7.2.
"A campaign you can't measure isn't a campaign, it's an expense. That's why every project starts with the tracking and only then with the bidding."Michael Prickartz, 2Days Marketing, 's-Hertogenbosch
Question not covered here? Call or email us. You'll get an answer from the specialist who would also run your campaigns.
If people actively search for what you sell, it starts with Google: the demand is already there. If your offer is new, visual or something people don't search for, Meta makes more sense. If you sell to decision-makers in a specific sector with a high customer value, LinkedIn comes into play. In the intro call we look at which channel pays off fastest.
Advertising is what we're good at, so that's what we stick to. What's directly attached to it we do pick up: conversion tracking, server-side tracking, dashboards and the landing page the traffic arrives on. A campaign pointed at a page that doesn't convert is money thrown away, so we don't leave that alone.
More important than the size of the budget is whether it fits your margin and your growth target. With a low customer value and expensive keywords, a small budget is quickly wasted money, and we'd rather say so beforehand than afterwards.
That depends on your ad spend, the number of channels and whether tracking or landing-page work is involved. You get a fixed monthly fee or a percentage of your spend up front, cancellable monthly, with no set-up costs that resurface later.
Yes. We work inside your Google Ads account, Business Manager and LinkedIn ad account. If the collaboration ends, you remove our access and keep every campaign, the history and the learning data. That learning data does not move to a new account, which makes it more important than it sounds.
Traffic and the first enquiries usually within days. Reliable steering is possible after two to four weeks, once the campaigns have seen enough conversions to learn from. During that period we deliberately keep major changes to a minimum.
Usually yes. We start with an audit of the account and the measurement, and then decide what to rebuild and what to leave in place. Tearing everything down sets the learning data back unnecessarily, so we only do that if the structure really gets in the way.
From 's-Hertogenbosch, with short lines: you speak to the specialist who works in your account himself.
A no-obligation conversation about your current campaigns and the biggest opportunities, including a first look at your accounts if you want. No sales funnel, just concrete advice.
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